5 Tricks To Ace TV (and Video) Appearances


  I have been on TV enough to know how to ace a TV appearance – Good Morning America, NBC LA, and ABC Money Matters, among others I’m proud to say. I have picked up quite a few tips from being on television so many times and I’m telling you, it’s not brain science. It… Read more »

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Five Instagram Tips for Instant Success

As a small business owner, Instagram is a platform to showcase what exactly it is you create. Think about the last Instagram photo that made you take a second look. Did colorful stripes brighten up an artist’s blank canvas? Was it half-baked cookies, sliced and stacked along their crisp contours? What makes an Instagram account popular? Fascinating… Read more »

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9 Killer Ideas for Facebook Marketing Posts

9 Engaging Facebook Marketing Posts

Trying to increase your Facebook reach and ROI? A simple search for Facebook marketing tips can feel like learning to game an ever-changing system. And while there can be some satisfaction in crafting the “perfect post” for that elusive algorithm (links! Questions! Pictures of puppies!), sometimes it can even feel like you’re trying to game… Read more »

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We’re Hiring! Marketing/Communications Assistant With Potential

I’m thrilled to announce that we’ve scaled ICM, a marketing and communications agency, to the point in just five months where we’re hiring a part-time assistant. The deets: Who: You’re motivated, organized, and up for a challenge. You’re a strong writer and communicator with an entrepreneurial side that makes you ask questions until you understand how something works…. Read more »

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Books Worth Reading: Conquer the Chaos


Just finished reading Conquer the Chaos: How to Grow a Successful Small Business Without Going Crazy, by Clate Mask and Scott Martineau. Recommendation Level High Especially useful for Small biz owners who work long days in a chaotic environment but aren’t seeing the results they want – or dreamed of.

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